Melita Mobile Flexi Campaign
Concept Consultancy, Art Direction, Messaging & Strategy, Design, Copywriting, Project Management
As part of Melita’s Q1 campaign, Steves&Co. was tasked with the development, messaging and design of a strategic
campaign advertising the telecom company’s mobile plans.
Consulting on the concept, Steves&Co. created various messages to be targeted across multiple audience segments,
and was charged with designing all campaign communications on the market including Out-of-Home, print, in-store,
online and digital channels.